198: From 250K Followers to a Fresh Start - Letisha’s Story of Reinvention After Social Media Burnout

In this episode of The Dietitian Success Podcast, I interview Letisha Garcia Bates (founder of Endocrine Collective). Letisha shares her journey from building a massive social media following to walking away from it all in pursuit of a fresh, intentional start. Together, we discuss:

  • How Letisha’s own PCOS journey inspired her transition from nursing to health coaching and eventually dietetics.
  • The challenges Letisha faced with a social media audience of >250,000 people, including the emotional toll of negative comments and online bullying.
  • Why Letisha ultimately walked away from her account with 250K followers and started over with a new, intentional approach.
  • Tips from Letisha on connecting with followers meaningfully and setting boundaries to protect mental health.
  • Shifting from weight loss to health advocacy. 
  • Practical advice for anyone considering a rebrand, from managing expectations to building resilience.



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